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Our Story

Shells the label is an Australian Boutique swimwear label with an obsession for chasing summer.

Our story began among loved ones. Constantly surrounded by family and friends who inspire us each and every day. 

Our pieces are designed for the girl who is fearless and care free. Her confidence is admired and her smile and positive aura is infectious. She desires adventure and irreplaceable moments -
You'll find her beach hopping throughout Europe, road tripping the entire coast of Australia, swimming in the crystal clear waters of the Caribbean, soaking up all the Vitamin D she can get, wherever she can.
She craves the sun always and is forever chasing it.